Beyond Snack, an emerging player in the snack industry, has successfully raised $8.3 million in its Series A funding round. The round was led by 12 Flags Group, a consumer-focused investment fund founded by Rakesh Kapoor, the former global CEO of Reckitt Benckiser. Beyond Snack’s growth journey was further bolstered by participation from existing investor NAB Ventures, as well as Japanese venture capital firm Enrission India Capital and other key stakeholders, including Faad Network.
The substantial investment is expected to accelerate the company’s expansion into new markets, while fueling innovation in its snack offerings. With a focus on high-quality, sustainable snacks, Beyond Snack aims to tap into the growing demand for healthier, on-the-go food options in both domestic and international markets.
Beyond Snack’s commitment to blending taste with wellness has positioned it as a rising star in the competitive snack sector. The company plans to use the funds to scale production, enhance its distribution network, and launch new products that align with evolving consumer preferences for nutrition-focused snacks.
“We are thrilled to have the support of such a distinguished group of investors,” said [Founder/CEO Name], the CEO of Beyond Snack. “This funding allows us to further our mission of providing convenient, wholesome snacks that don’t compromise on flavor. With this backing, we’re excited to scale our operations and continue innovating for our customers.”
The involvement of 12 Flags Group, led by Rakesh Kapoor, marks a significant endorsement of Beyond Snack’s potential. Kapoor’s extensive experience in leading global consumer businesses is expected to provide valuable guidance as the company navigates the next phase of its growth trajectory.
Beyond Snack’s vision of creating healthier snack alternatives is gaining traction among health-conscious consumers, with the brand already receiving attention for its commitment to natural ingredients and sustainable packaging. As the company sets its sights on expanding its product line and increasing its market footprint, this funding marks a key step in its journey toward becoming a household name in the snacking world.
About Beyond Snack
Beyond Snack is a consumer-focused snack brand that offers a variety of healthy, delicious snacks made with natural ingredients. The company focuses on sustainability and convenience, creating products that cater to the growing demand for better-for-you snacking options.
About 12 Flags Group
12 Flags Group is a consumer-focused investment fund led by Rakesh Kapoor, the former global CEO of Reckitt Benckiser. The fund is dedicated to backing innovative companies in the consumer sector, providing them with the capital and strategic guidance needed to scale and thrive in competitive markets.