The brand produces millet-based cereals, consisting of ragi, jowar, and bajra, sweetened with palm jaggery and free from added sugars and preservatives. The product is designed to appeal to younger consumers who are not interested in traditional millet recipes. The company’s focus on millets is due to their nutritional benefits, with a nutritional index that matches the taste. The brand is upfront about the percentage of millet used, with a minimum of 35%.

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ISRO and AlphaMERS Join Forces to Develop AI Model for Tackling Marine Pollution

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Space Applications Centre (ISRO), Ahmedabad and AlphaMERS Ltd. Bengaluru signed an MOU on 4th July 2024 with the broad objective of bringing the resources of both the parties together, to develop and fine tune a robust model of Artificial Intelligence, to identify and profile marine pollution, including macro plastics and oil spills, using remote sensing, along the coastal waters of India.

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